Understanding the ABC's of Affiliate Marketing

August 26, 2009 By Leave a Comment

Internet Marketing has a lot of buzzwords and one of them is definitely affiliate marketing. The dream of easy money based upon online customers purchasing products through your links has led many straight into the depths of ecommerce possibilities.

Affiliate Marketing is not easy but it is simple. People instinctively know this. There are a few important basics that prospective marketers should be aware of before taking the plunge.

Let’s have a look at what the term affiliate marketing really means.

When you join an affiliate program it means that you are a commission only salesperson. Your compensation will depend completely on the results that you achieve for the vendor that you are representing. Affiliates send online visitors to offer pages and when those online visitors purchase they receive their commissions.

It is not difficult to find affiliate marketing networks who manage affiliate programs for companies. All you need to do is search on your favorite search engine for the term affiliate marketing network and you will find an abundance of vendors.

In the affiliate marketing industry there are:

a) merchants, who are also known as advertisers who off the product or service for sale.

b) Affiliates, who are also known as publishers who promote these offers online through every traffic generation vehicle imaginable.

c) Consumers, who are the end users of the product or service that is being promoted.

This cost per action affiliate marketing business model has grown very quickly because it is very lucrative for the advertiser. One of the things that merchants love about the cost per action model is that they only pay for results.

Paying for results is very attractive to merchants because it eliminates for them the volatility associated with online advertising and marketing. It is not uncommon for marketers to see huge swings in advertising and conversion costs which dramatically affect their profitability. When a merchant insulates themselves from this volatility they have a more predictable business.

Traffic generation is the lifeblood of affiliate marketing. Marketers use traditional advertising methods as well as search engine optimization, email marketing and search engine marketing to draw visitors to their offers.

Affiliates will often craft review pages on the products they are promoting to help customers see the offer in greater detail.

The most active niches in the affiliate marketing business are the adult, gaming and retail industries. However, over the past few years corporations have been studying this business model very carefully as they explore the online business model in greater detail.

The key to successful affiliate marketing is having a real time tracking system in place that monitors sales and conversions.

Affiliate marketing is a great way to get started in e-business. However, my suggestion is to find one offer that is selling well and you are passionate about and only promote that when you are first starting out. Online marketing has tremendous potential when you know what you are doing however it is treacherous for those uninitiated newbies who have visions of grandeur preventing them from analyzing the feedback they receive from the marketplace.

Charles Volcolatte is the webmaster for http://www.clickonitmedia.com a Cost Per Action Affiliate Marketing Network established by successful online marketers.

Filed Under: Affiliate Marketing Tagged With: , , , , , , , , , , , , , , , , , , ,

PR5 From Free Backlinks – Can You Still Do It?

August 26, 2009 By Leave a Comment

Google’s Page Rank algorithm is getting harder to crack by the day. It seems like every niche online is getting more competitive and grabbing those key page 1 rankings in Google is getting tougher and more competitive. Page 1 rankings in Google and even Yahoo and MSN basically boils down to backlinks.

It really is as simple (and as complicated) as that. A couple of years ago you could easily get your website to PR5 by just building free backlinks. In the last 2 years however the buying and selling of high PR links has taken over the world of SEO. Yes, you can buy your way to the top, but is it worth it and is it a sustainable solution?

As I said before, the only thing worse than not having a high Page Rank is losing your high Page Rank. This is common for lazy marketers who only rely on buying links. See, most of those (really expensive) high PR links are like a hungry monster and you will be charged a monthly or annual fee to keep the link. At $90 a link you can see how quickly it can add up to become a very expensive solution.

So, the real question is whether you can still get a new site up to PR5 by using only free links?

Some of my recent experiments confirms that it is still possible and that it is not nearly as hard as most marketers make it out to be. When I say building free links it does not mean that it’s all manual links. This is where most marketers gets scared. When they hear the words building ‘free backlinks’ the first thing they think is ‘hard work’ so they avoid it and go looking for the next quick fix.

In my experiments with building high Page Rank mini-sites I simply did not have the budget to go and buy $1000 worth of links. Instead, I used as many tools as I can get my hands on to help me automate as much of the process as possible. I’ve now narrowed it down to 7 sources that gets me tons of high quality and relevant links. It takes me about 15 minutes a day per site and that’s it.

It’s important not to lose sight of what back links are really about. It’s simply a way for Google to determine how ‘important’ your site is. When it comes to Page Rank there are 3 aspects that determines it’s value:

1. Quality

The higher the PR of the page linking to you, the more valuable it is to your PR

2. Relevancy

The more relevant and ‘on topic’ the site linking to you is, the more valuable the links will be to your PR

3. Quantity

The more links you get, the more ‘authoritative’ Google will see your site. Be careful with quantity though as it can work against you.

If you combine these 3 factors you can have a very powerful formula for building free back links. If you can find sites with a high PR, in your niche and find a lot of them you can increase your Page Rank faster than anything else. And it will be free.

So, the short answer is ‘yes’ you can still get to PR5 by getting only free backlinks, but you will need to be consistent in your link building. The Linkbuilding Blueprint is just that. I use it every day to help me follow a no-brainer formula. In the end getting a high page rank boils down to the marketer who is the most consistent and persistent in building links every day.

You can download The Linkbuilding Blueprint for free. It’s a simple step-by-step plan that only takes 15 minutes a day. Use it to get Page 1 Rankings and to boost your site to PR3 in just 7 weeks.

Filed Under: Link Building Tagged With: , , , , , , , , , , , , , , , , , , ,

Choosing the Most Suitable CPA Offer? Stick to the Basic

August 11, 2009 By Leave a Comment

Going through various kinds of CPA offers is an elaborate process. Once you completed this research work, you need to pick up a particular offer in order to start promoting. You need to consider some crucial factors before zeroing on a particular CPA offer.

First of all, you should select an offer that comes under your preferred niche. Finding out the perfect Niche is very important. If you are already having a website under a particular niche, you should always choose a CPA offer in the same niche. You must have already promoted your website product via Pay per Click. So, it is always better for you to stick to the same niche while choosing a CPA offer to get real targeted visitors instantly. Having a website is really an added advantage for most of the CPA marketers.

Once you are confirmed about your preferred niche, you need to scrutinize the available CPA offers under the same niche. You will come across several free trial offers, ZIP code submissions, email submissions etc. You will notice several affiliate offers as well. You need to check about the pay out and the conversion rates. Often lower pay out CPA offers convert better than higher pay out offers. So, you need to take care of this fact too, before picking up an offer.

Never forget to check the terms and conditions page of any particular offer. You need to be well aware of the fact from the customer

Filed Under: CPA Networks Tagged With: , , , , , , , , , ,

Pay Per Click- An Effective Method to Promote CPA Offers

August 11, 2009 By Leave a Comment

Pay per Click has a pivotal role to play in promoting any CPA offer. Pay per Click is a paid method of advertising that can bring in massive flow of targeted traffic to your website. Needless to say that, lots of experienced CPA marketers prefer to use PPC in order to promote CPA offers. This is considered to be a great way to get new leads with out much effort from the marketers.

Some of the CPA offers are just tailor made for PPC. You need to mention the CPA offer link in your PPC advertising campaigns to get higher conversion rates. A PCC campaign can be up & running with in 5 minutes. If you have enough experience to select targeted keywords, you will surely enjoy sweet success using PPC advertisement campaign. Hence, selection of niche keywords is the main key here.

You should use premiere search engine like Google in order to select a set of targeted keywords. Apart, you can also use Google Adwords keyword tool. Please refer to the following link: https://adwords.google.com/select/KeywordToolExternal

It is really an effective way to decide your niche keywords or key phrase. Once your PPC campaign is set with targeted keywords, your website will surely experience massive flow of targeted visitors as well. So, you can hope for better conversion rate for your CPA offers while your website is getting better targeted traffic.

But in some cases, you are not allowed to use your CPA link directly in the PPC advertisement campaign. Therefore, you need to create a separate landing page to redirect the visitors to this landing page directly from the PPC advertisements. Creating a landing page is not a big deal. It should contain some eye catching graphics with relevant content related to the CPA offer. You should always ask a profession help to create a landing page for you. Your landing page will contain a direct link to the CPA offer you are promoting.

Being a novice in this particular field, you may have no clue about landing page what so ever. You can get an idea about landing page by typing a specific keyword in Google. You will come across several sponsored Ads (PPC) in the search engine result pages. Just click on them to get access to the landing pages made for every single PPC advertisement. You should try this procedure by typing your preferred keyword too under a specific niche. Thus, you will get an idea of landing page, & come to know about the popularity of your preferred keywords. If a particular keyword has lots of PPC ads displayed in the search engine result pages, you will face a stiff competition to get traffic against that specific term.

Though, PPC is a profitable way to get a massive amount of targeted traffic for your website, you need to be extremely careful while managing and running a PPC campaign. An ill managed PPC ad campaign will never bring any traffic to your site, but you will be losing regular money. You need to use PPC when you are almost sure about the higher conversion rate of a particular CPA offer. Often things get difficult running a PPC campaign when conversion rates are not up to the mark. PPC advertisements are not suitable for the CPA offers with lower conversion rates. So, always use PPC for CPA offers with higher conversion rates.

In a nutshell, PPC is one of the best methods to promote your CPA offers. Being an intelligent marketer, you only need to implement it properly.

Get your own absolutely FREE: Cost Per Action 7 day E-Course at CPA Affiliate Network review and start earning money today. Our reviews are in depth and point out the weaknesses as well as the good points, So you can decide on the best CPA Affiliate product for you just go to http://www.cpanetworksreviewed.com and get your share of the cash bonanza.

Filed Under: Adwords - PPC Tagged With: , , , , , , , , , , , , , , , , , , ,
« Older Posts