5 Ways to Promote Your Teleseminar for FREE

Now that you have this great new information to give your target audience via a teleseminar, how are you going to get people to Opt In to the call? This can be an especially daunting task if your current subscriber list is under 1000 people, but it is a pursuit that every information marketer must conquer in order to achieve any amount of success. The first thing you will want to do is to create a plan or strategy of ways that you will get the word out about your call.

Here are 5 FREE ways that you can promote your teleseminar to build your list of subscribers who are eager to hear what you have to say.

Step #1: Use social media! Do not be afraid of places like Facebook and Twitter. Social media sites will be one of your greatest lead generation resources and your presence and regular contribution will generate followers who are looking for exactly the information that you have to give, for free!

Step #2: Write articles and list them with article distribution services. Spend some time brainstorming every possible question your target audience might have and then write 500-1000 word articles answering each and every one of them. Your resource box or bio is where you will give a little shout out for your teleseminar and a link to your Opt In page. Do not forget to include a free offer (like your teleseminar) in this space! A call to action will produce many more leads for you than just displaying your message.

Step #3: Read blogs and forums specific to your niche and comment on them. The more active you are in forums, discussion boards and posting comments about your area of expertise, the greater the amount of traffic that will funnel to your site. Always make sure that you are giving great information (not just promoting yourself) so that people will want to follow you! If you simply post information about you and links to your pitch pages, people will stop following you. However, if you are providing useful tips and comments, people will love you for your wisdom!

Step #4: Email your list and partner with other marketers who have big lists in your niche. Send regular emails to your subscribers. If you do not email your members, you are missing sales opportunities! If you want your subscribers to be happy, there is a fine line between emailing too much and not emailing enough. An email at least once a week is enough to give your list some good information and remind them to come to you for their niche-based needs.

**If your list is still on the small side, find someone with a large list to partner with, so they can email their list about your call! Tell them they can offer your teleseminar as a bonus for one of their product launches. Or better yet, have them sign up for your affiliate program and they can earn commissions if anyone from their list buys from you after the call. Always think win win for everyone involved.

Step #5: List your call with event listing services. There are many services where you can list the details of your call and include a link to your Opt In page. For people who are looking for a call to hop on that day, this can be very helpful and rewarding. List your call on as many of these services as possible if you want maximum exposure and a bigger list of subscribers.

We know of only one service where you can actually have two savvy mompreneurs send out details about your teleseminar for free, twice a day (check resource box). However, the simple listing directories work well too. Remember, the more places you list your call, the more callers will likely be on the line for your teleseminar and the more sales you can potentially make.

Do not underestimate the power of adding your call to one of these free listing services as they are designed to make it easier for you to get the word out about your teleseminar, so you can build your list and make lots of money. Now, go get started with the teleseminar promotion action plan listed above and spread the news about your very important call. Your listeners are waiting for you!

Britt Michaelian, is the co-founder of See You On the Call, a FREE teleseminar listing service that twice a day sends out emails of the hottest teleseminars divided into categories. List your teleseminar for free right now at http://SeeYouOnTheCall.com

Creating an Effective Online Presence: Social Media

About three years ago, I wrote a three-part series on Creating an Effective Online Presence but that was before I understood anything about social media. Now if you are going to have an effective online presence, social media is one aspect that can help put you on the cyber map.

I am not a social media expert by any means but I want to share with you the sites I have a presence on and how I use them to leverage my opportunities and to promote my business.

I keep coming back to one of the tenants of my Inside Out Empowerment process, Relationship is the root of all influence. People tend to do business with people they like and trust. When you are on the Internet, it is difficult for people to distinguish you from all the others out there operating in your same niche. This can be done through writing articles and/or blogging. But now social media has created another stage for you to allow potential customers to get to know you in a different way.

LinkedIn: On LinkedIn, you get to create a profile of your business, get recommendations from others who have used your services and network with people you know and the people they know.

Facebook: I personally like facebook best. This is where you can connect with people you know. No one can follow you and your posts unless you approve them and you can block them if you choose. Facebook is more conducive to conversation because the length of your posts is not limited. You can post links and videos. You can make new friends there.

Twitter: Twitter works best if you can say what you need to say in 140 characters of less. This is a challenge for me but Im working on it. You can post comments on what you are doing or link to longer articles and information sources.

MySpace: This used to be the place to network but I believe it has been surpassed by facebook. I still find many entertainers use it because you can add a lot of things to your page, e.g. music, video, etc. You can leave public comments, send bulletins, and post status updates.

YouTube: This is an excellent site to promote what you do in video. You can do a 5 10 minute clip and viewers will get a sense of what you have to offer.

I use all of these sites to promote my business with the exception of Youtube. I dont have video yet but I will be adding it in a few months. I am very excited about that. However, I dont profess to be an expert at any of them.

There are experts available to help you through the process and some very good books written on the subjects. Here is what I recommend.

For LinkIn, read How to REALLY use LinkedIn by Jan Vermeiren and/or Im on LinkedInNow What??? by Jason Alba.

For Facebook, I like Mari Smith at marismith.com. Also, check out Facebook: The Missing Manual by E. Vander Veer and/or Facebook Cookbook: Building Applications to Grow Your Facebook Empire by Jay Goldman.

For Twitter, check out Carrie Wilkerson at carriewilerson.com. Also, be sure to check out Twitter Power: How to Dominate Your Market One Tweet at a Time by Joel Comm, Anthony Robbins, and Ken Burge and/or Twitter Tips, Tricks, and Tweets by Paul McFedries and Pete Cashmore.

For MySpace look at MySpace Marketing: The Promotional Revolution 2nd Edition by Nick Jag and for YouTube try YouTube for Business: Online Video Marketing for Any Business by Michael Miller.

The best tip I have is to remember you are trying to build your business. Make sure what you put out there is the way you want others to perceive you. And have fun building your networks.

Kim Olver is a life and relationship coach. She has consulted on training, leadership development, diversity, treatment programs and management styles. She is an internationally recognized speaker, having worked in Australia, Europe, Africa, Canada and the United States. She is the author of Leveraging Diversity at Work and the creator of the new, revolutionary process called, Inside Out Empowerment.