5 Ways to Promote Your Teleseminar for FREE

Now that you have this great new information to give your target audience via a teleseminar, how are you going to get people to Opt In to the call? This can be an especially daunting task if your current subscriber list is under 1000 people, but it is a pursuit that every information marketer must conquer in order to achieve any amount of success. The first thing you will want to do is to create a plan or strategy of ways that you will get the word out about your call.

Here are 5 FREE ways that you can promote your teleseminar to build your list of subscribers who are eager to hear what you have to say.

Step #1: Use social media! Do not be afraid of places like Facebook and Twitter. Social media sites will be one of your greatest lead generation resources and your presence and regular contribution will generate followers who are looking for exactly the information that you have to give, for free!

Step #2: Write articles and list them with article distribution services. Spend some time brainstorming every possible question your target audience might have and then write 500-1000 word articles answering each and every one of them. Your resource box or bio is where you will give a little shout out for your teleseminar and a link to your Opt In page. Do not forget to include a free offer (like your teleseminar) in this space! A call to action will produce many more leads for you than just displaying your message.

Step #3: Read blogs and forums specific to your niche and comment on them. The more active you are in forums, discussion boards and posting comments about your area of expertise, the greater the amount of traffic that will funnel to your site. Always make sure that you are giving great information (not just promoting yourself) so that people will want to follow you! If you simply post information about you and links to your pitch pages, people will stop following you. However, if you are providing useful tips and comments, people will love you for your wisdom!

Step #4: Email your list and partner with other marketers who have big lists in your niche. Send regular emails to your subscribers. If you do not email your members, you are missing sales opportunities! If you want your subscribers to be happy, there is a fine line between emailing too much and not emailing enough. An email at least once a week is enough to give your list some good information and remind them to come to you for their niche-based needs.

**If your list is still on the small side, find someone with a large list to partner with, so they can email their list about your call! Tell them they can offer your teleseminar as a bonus for one of their product launches. Or better yet, have them sign up for your affiliate program and they can earn commissions if anyone from their list buys from you after the call. Always think win win for everyone involved.

Step #5: List your call with event listing services. There are many services where you can list the details of your call and include a link to your Opt In page. For people who are looking for a call to hop on that day, this can be very helpful and rewarding. List your call on as many of these services as possible if you want maximum exposure and a bigger list of subscribers.

We know of only one service where you can actually have two savvy mompreneurs send out details about your teleseminar for free, twice a day (check resource box). However, the simple listing directories work well too. Remember, the more places you list your call, the more callers will likely be on the line for your teleseminar and the more sales you can potentially make.

Do not underestimate the power of adding your call to one of these free listing services as they are designed to make it easier for you to get the word out about your teleseminar, so you can build your list and make lots of money. Now, go get started with the teleseminar promotion action plan listed above and spread the news about your very important call. Your listeners are waiting for you!


Britt Michaelian, is the co-founder of See You On the Call, a FREE teleseminar listing service that twice a day sends out emails of the hottest teleseminars divided into categories. List your teleseminar for free right now at http://SeeYouOnTheCall.com

Internet Traffic and SEO Techniques

You might be wandering the reasons your web site is not getting much internet traffic. After all your web site took lots of financial and human resources, but unfortunately like so many web sites, it is quite unknown and as a result it does not get enough internet traffic to make it financially viable.

Did you know that about 80 percent of all web site traffic originates from search engines?

Yes, it is true!

Listing near the top page of search engines and obtaining the attention of your target audience should be a main priority for any web site internet promotion.And the good news about this is that improving a web site position in search engine pages may be done for free. How?

Using search engine optimization (SEO) techniques.There are many ways to promote a web site. Some promotions are paid and some are free. Among the free ones, the search engine optimization techniques enable web sites to become search engine friendly. In other words, it makes website pages to accept the search engine crawler in a friendly way. These techniques will be some of the steps one will have to use to obtain a better position in search engine’s pages, when searching for specific keywords, related to services or products offered by a web site.

Search engine optimization steps for a web page:

Title:

The html Title tag is a very important element and must include the most important keywords or phrases, which best represent the products or services offered by the web page. It should not contain more than 60 characters.

Keywords:

The html meta Keyword tag should have all the keyword phrases which best represents the products or services offered by the web page. Avoid repeating keywords and bad use of capital letters. It should not contain more than 250 characters.

Description:

The html meta Description tag is a description of the web page, which will be displayed by the search engine. Make sure it contains keywords phrases. Avoid repeating keywords and bad use of capital letters. It should not contain more than 200 characters.

Keywords in Headings:

Keywords in Headings tags (h1) will be interpreted by search engines as being an important keyword relevant to the web page, and it should be looked for and indexed by the search engines.

Web page text:

It is a good practice to include informative text one every page, using natural language and appropriate keywords. It should contain more than 200 words. Informative text should be placed in the html Body section of the web page.

Keywords in Alt Tags:

Every html picture ‘img’ tag should contain an ALT tag with an appropriate description. Keywords should always be used when appropriate.

Keywords in Anchor Tags:

Every html hypertext link ‘a href’ should contain a TITLE tag with an appropriate description. Keywords should always be used when appropriate.

Robots.txt file:

Make sure there is a robots.txt file in you web site directory. This is a text file created by the webmaster, which will guide the search engine’s crawler when indexing a web site.There are some cases in which one might not want to have some web pages indexed. This way thru the use of robots.txt, one will have control over which pages will be indexed and made available to the search engines.

User-agent:

*Disallow: /tmp/Disallow: /data/

HTML code validation:

Search engine’s crawlers become more efficient when indexing web pages with no html errors. Beware that some html errors can make search engine crawlers to give up indexing web pages. So it is recommended for those web pages to be indexed, there should be no html errors.

Links:

Links are very important to search engines. The quality of links and whether it is reciprocal or not, are important factors in evaluating the importance of a web page. Links from web sites with higher page ranks are a plus.

Registering with Directories and Search Engines:

It is very important the registration of a website with directories and search engine web sites. It is a way of telling the world that your web site exists. Avoid using automatic search engine/directory registration.Search engine optimization has become a very important set of procedures which helps web sites to become more relevant to search engines. To obtain an increase in internet traffic will take some time. It probably will take some kind of additional promotion too. But anybody in need of higher internet traffic, free search engine optimization might be considered his first option.


This article can also be accessed in portuguese language from the News Article section of page http://www.polomercantil.com.br/celular.php

Roberto Sedycias works as IT consultant for http://www.polomercantil.com.br

Online Marketing Mistakes Best Avoided

Online marketing has many facets, some of which are intended to be left alone. Whether you are currently marketing your own product or service, or are involved in affiliate marketing, website marketers have made many mistakes in the past that can help you to make the most of your online venture. Knowing these mistakes and avoiding them like the plague can help you to make your marketing campaign successful.

First, using advertising messages that have been untested can be detrimental to your bank account. Pay Per Click or PPC advertising is very successful, but you must pay strict attention to the actual advertising message that you are using. Expensive advertising is successful only if you know how to reach your potential customers. Be sure that you research the best advertising messages or better yet, hire an experienced copywriter to give you the marketing message that will bring you the most business.

Now, everyone in online marketing wants to sell, sell, and sell. The smart thing to do however is to know your target audience. You will not be able to sell your product or service to everyone. Knowing who will be interested and who will actually purchase from you is of the utmost importance. Direct your marketing message to only those people who will be interested. Direct marketing to a targeted audience will not only save you time, but the time that you do spend on your marketing campaign will be much more successful.

Being too passive does not sit well with internet marketing. Not having enough calls to action either in your PPC ads, other advertising or even on your website can be detrimental to your ROI. If you are not asking for a sale, then why are you even bothering to maintain an online business? Along the same note, upsells are also important in increasing your revenue. If you have enough calls to action or are definitely asking for the sale in the preferred areas, then consider upsells to bring in even more income. Upsells can be anything from additional products, larger sizes or reports. Whatever you believe that will be a good accompaniment to your product or service can be used as an upsell. Be sure to add these to your website marketing campaign. You may be surprised at the amount of additional income you will accumulate.

Another mistake that many make in website marketing is not being and staying competitive. Being competitive is what propels us forward. Trying to outdo the competition causes motivation. If another webmaster in your niche has moved on to email marketing, then you should do the same. If you see the competition engaging in direct response marketing, or infomercials, then you need to step it up a notch. You need to research and decide if those types of advertising will be beneficial to your product or service. Keep in mind your advertising budget. You do not want to go bankrupt trying to keep up with the Jones so to speak, but you do need to ensure that you are doing everything within your power to stay ahead of the competition.

Speaking of advertising, another mistake that marketers often make is the attempt to create sales pages, press releases, ads, brochures or other advertising instruments by themselves. If you are not experienced in these fields, then it is best to hire someone who is. After all, you would never attempt to re-plumb your bathroom if you have no idea where to begin. You should not take on tasks that you are unfamiliar with doing. If you need a website designed and have no experience in doing so yourself, then hire a designer. The cost may seem a little steep, but in the long run it will benefit your business.


David Gervase is the President of Revenue Surge, a company which provides e-commerce website owners with a simple and effective platform to generate incremental revenue by displaying upsell offers to their customers post sales transaction. For a viable and innovative method of maximizing your sales and earning additional revenue at no cost, visit Revenue Surge.