Twitter we’ve all heard about this phenom thingy. What is Twitter exactly, how do you use it properly and why the hell should you most certainly be using it in the real estate or any other industry on the planet?
For starters as of today…
Twitter is already the 36th most visited website in the world and climbing fast according to Alexa.com, I expect it to hit top 20 website by the end of the year or higher. That’s a pretty good reason to get yourself on there and benefit from the immense traffic on the site.
Next Twitter is estimated to have 100 million members possibly by the end of 2009.
Over HALF of all Twitter members are age 35 or older.
Over 51% of Twitters make over $60,000 a year.
Twitter is NOT MySpace or Facebook, or what I call the teeny bopper and booty call sites.
Twitters are mostly professionals, business owners or at least “wanna be” business owners.
63% of users have college and/or graduate school degrees or attended.
76% of Twitter users have wireless internet.
What this means to people in the real estate or any other industry? These Twitters are highly educated, high tech and affluent buyers that can and will need your services someday soon.
Next why Google will for sure buy Twitter this year I believe, because of the REAL TIME search capabilities.
What does that mean you may wonder?
Unlike Google where you type a keyword phrase in and on first page you usually get a lot of spam sites, articles, press releases, article directories and things not related to your search.
With Twitter if you put in say “real estate Austin Texas”, you will instantly see who in the world at that EXACT time or at least in the last few hours has been talking about real estate in Austin Texas.
You then can join that conversation, send those people a direct message on Twitter, maybe refer them to someone, follow them on Twitter to build a relationship with them, answer there question or direct them to your blog or website for more info.
Its basically like these people are raising their hands waiting for you to help them. This is why you should be spending hours on Twitter daily, yes hours no kidding.
This is the TRUE POWER of Twitter, that’s never been seen before in the marketing, sales and business world.
Twitter also helps you build your incoming links to your personal or business blog and website for free. The more followers you have and tweets you do, the more incoming back links you will generate to your sites. More links = more traffic = higher search rankings more the keywords your going for = more $$$ for YOU!
Wikipedia states: Twitter is a free social networking and micro-blogging service that enables its users to send and read other users’ updates known as tweets. Tweets are text-based posts of up to 140 characters in length which are displayed on the user’s profile page and delivered to other users who have subscribed to them (known as followers).
So like a regular blog that you may have on ActiveRain, Word press or Blogger. You can build your personal brand in your niche, you can grow and show your expertise in your field, you can help educate and inform potential prospects on your Twitter profile.
These are just a few reasons why you must have and use daily a Twitter account, to stay competive or have the edge over others in your real estate or any other niche.
Ben Jordan is the founder of Mobile Austin Notary a Texas notary and Texas loan signing agent company that covers the entire state of Texas. Rated as one of the top Austin Texas Notary service providers because of their Texas sized customer service, use of cutting edge technology and vast experience.